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Entertainment, Food & Beverage

McDonald's gives away 120,000 McMuffins on National Breakfast Day

ABOUT 120,000 Egg McMuffins were given out for free at McDonald's outlets islandwide yesterday morning, with some breakfast-goers turning up as early as 5am for the treat.
The Straits Times - March 21, 2013
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McDonald's gives away 120,000 McMuffins on National Breakfast Day

 

ABOUT 120,000 Egg McMuffins were given out for free at McDonald's outlets islandwide yesterday morning, with some breakfast-goers turning up as early as 5am for the treat.

Security guards and queue poles were deployed outside each of the fast-food chain's 121 outlets here, but there were no massive queues or disruptions reported.

In 2000, there were reports of injuries during McDonald's wildly popular Hello Kitty promotion, which also saw traffic jams and unruly behaviour.

This time, patrons whom The Straits Times spoke to yesterday said they queued for five minutes or less.

"I had expected a long queue, but it was surprisingly short and smooth," said Mr Victor Kwan, a 32-year-old project manager who visited the fast-food outlet in Tampines Mall around 7am.

Each outlet gave out 1,000 Egg McMuffins, which are usually priced at $2.95 each. Those who turned up were given coupons outside the outlet, before proceeding inside to redeem their free meal.

The promotion - part of a worldwide drive to give away five million Egg McMuffins on National Breakfast Day - was fully redeemed by 11am yesterday.

Each person was entitled to one free Egg McMuffin per outlet, but some got their hands on more. Student Adam Lim, 18, who cycled across different McDonald's outlets in Tampines with his cousin, said: "We are collecting it for our family and neighbours."

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