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Entertainment, Food & Beverage

K-pop fans queue all night for concert tickets

Hundreds of fans had camped out overnight to buy tickets for SM Town Live Tour III, a multi-act concert which features A-list Korean stars and bands.
The Straits Times - September 29, 2012
By: Janice Tai
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K-pop fans queue all night for concert tickets K-pop fan Jerlin Neo, 18, was among the first in the overnight queue to buy tickets for the SM Town Live Tour III inNovember, but like many others, failed to get the tickets she wanted and had to settle for less attractive seats. -- ST PHOTO: KEVIN LIM

Student Jerlin Neo was one of the first in line at the Sistic booths at the Singapore Indoor Stadium yesterday, but she still missed out on snagging choice tickets to catch her K-pop idols in November.

The 18-year-old was not alone because most of the premium tickets, which offer die-hard fans an up-close and personal experience with their favourite stars, were sold out within three hours yesterday.

Hundreds like her had camped out overnight to buy tickets for SM Town Live Tour III, a multi-act concert which promises more than four hours of song and dance by A-list Korean stars and bands like Super Junior and Girls' Generation.

The fans were hoping to snap up VIP, mosh pit and other premier seats to the concert, which will be staged on Nov 23 at the Marina Bay floating platform.

With 18,000 tickets on sale for the concert, it will be the biggest K-pop show to be held in Singapore - drawing more fans than the Mnet Asian Music Awards held last year at the Singapore Indoor Stadium, which can seat 12,000 people.

This is also the first time that audiences are allowed on the floating platform, touted as the world's largest floating stage. Some 3,000 fans will get to watch the concert from the mosh pit, with the luckiest ones just 3m from the stage.

Public ticket sales start on Tuesday, but priority tickets, offered to Samsung customers and OCBC card members, went on sale at 10am yesterday.

Those who missed out on their choice of tickets blamed Sistic for choosing to open online and phone bookings at the same time as booth sales.

About 200 people were in the queue by yesterday morning. Many arrived at the Singapore Indoor Stadium as early as 6am on Friday.

Most who were standing in line were also seen furiously tapping on their smartphones and tablet computers, trying to book their tickets online. Others were trying to call in.

Part-time service crew member Yang Lin could not contain her disappointment and sobbed uncontrollably when she could not get the mosh pit tickets she wanted.

"I queued overnight and was among the first 10 people in the queue. Yet, only category 5 and 6 tickets were left," said the 18-year-old, referring to seats high up on the terraces. "I think many tickets were locked by people buying online."

Sistic chief executive Kenneth Tan explained that demand for priority tickets was very high, "especially for the best seats".

"Several thousand people were accessing all Sistic sales channels - website, call centre, box office and agents - simultaneously," he said.

"With such high, simultaneous demand, the ticket inventory can appear entirely taken up.

"But then, as some people decide not to buy, or when the 10-minute cap to complete the buying process is reached, tickets are released back into the system, making them available again."

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